No one wants to know how the sausage is made

No one wants to know how the sausage is made

by Lynn Tall, Rug Advocate Working with dozens of rug cleaners on their websites over the last year has taught me that you all love your shops, your equipment, and the exceptional work you turn out every day. You love to showcase it on your websites, and that’s great,...
Making Great Videos for Your Website

Making Great Videos for Your Website

by Lynn Tall, Rug Advocate Everyone knows that adding a video or two to your website engages your potential customers, keeps your content working for you, and adds some all-powerful Google-juice, but how can you be sure it’s a QUALITY video? You could be wasting your...
Response Forms

Response Forms

Online Response Forms – A Modern-Day Necessary Evil by Lynn Tall, Rug Advocate   Online-response forms. I hate them. In my mind, there’s no customer greater than the one who has already taken the time to pick up the phone to call you with questions that they may...